Tuesday, January 5, 2010

Artikel 5: Company keeps ‘songkok tinggi’ tradition alive

Wednesday September 2, 2009


Company keeps ‘songkok tinggi’ tradition alive



By FARIK ZOLKEPLI








JOHOR BARU: The classic Johor songkok tinggi (tall songkok) is much sought after, especially during the Hari Raya Aidilfitri season.


Mohd Fahirurazi Yahya, 27, said the songkok tinggi is typical to Johor.
“Many of Johor’s Malay leaders wore the songkok to symbolise the state’s Malay history.
“Our songkok is unique as it is taller than the songkok normally worn by Malays,” he said when met at the Ramadan bazaar in Taman Suria here yesterday.


Fahirurazi, who runs the Sinar Songkok Melayu company, said his father Yahya Lajib, 55, started the business in Felda Kahang Barat in Kluang some 20 years ago.


They now have several shops in Kluang and elsewhere in Johor as well as a stall at the bazaar.
Stall’s specialty: Fahirurazi showing his merchandise at the Ramadan bazaar yesterday.


“Not many people make this songkok. We even have loyal customers from Singapore who love the songkok as they think it is different and unique,” he said.


The songkok Fahirurazi makes comes in various heights, from 11.4cm to the tallest at 14cm.They are made from the best quality velvet.


He said his stall at the bazaar would be open until the eve of Hari Raya as demand was good.
“We are used to last-minute shoppers. We sold about 200 songkok tinggi last year,” he said.
Fahirurazi said the company has also started selling another type of hat, the fez, to test the response from customers.


“The fez is very popular in Arabic countries. We want to see the response from Malaysians,” he said.

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